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Project: A new beginning

The HS50 project stems from the desire of the Allied group to relaunch the Mandelli brand with a cutting-edge machine with a high technological level. A collab. Between two companies based in Piacenza that has seen, for the first time since its introduction, Eping interfaced with one of its customers through the Vision Design Kit.
In this project the most important aspect is certainly the graphical and form study. The recognizability of the machine respects the sobriety and meaning of Mandelli’s colors , while turning the look to a more contemporary style.
The first phase of research subsequently led to the development of increasingly defined concepts that contained customer comments and indications collected from market researches. Once the ideal shape was identified, we proceeded with the 3D modeling of the concept of the carters and with the photorealistic visualization of the product.
The collaboration between Mandelli and Eping then continued with the creation of the video presentation of the machine. The Mandelli HS50 was launched during the IMTS show in Chicago in 2022.


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